Hiring: Marketing Manager, Specialty Food Brand
JOB DESCRIPTION
My award-winning specialty food client is growing quickly and ready for their first full-time Marketing Manager. The ideal candidate will not only have a strong background building specialty food brands with modern social media marketing strategies, but they’ll also be comfortable developing partnerships to inspire purchases in retail outlets around the country.
If you’re a well-rounded Marketing Manager located in the U.S. and you're able to tackle the responsibilities described below, I would love to hear from you:
Marketing Manager's Responsibilities
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Branding: communicate a consistent brand message to our target market(s) to tell the company story and engage new fans
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Digital Marketing: develop and share brand-appropriate content (social media and email) according to the team’s existing brand guidelines; you'll be comfortable reporting and have a strong understanding of analytics
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Community Relations: help the team identify consumer events, sponsorships, and speaking opportunities that enhance the brand’s reach and improve company image
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Partnerships: actively collaborate with complementary brands on promotions and shared communications initiatives
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Events: organize and attend industry trade shows (B2B) and occasional consumer-centric events (B2C) to promote the company
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Travel: although travel is a small portion of the role (10% or less), the candidate will occasionally be required to attend events, trainings, and/or team meetings in person
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Media Relations: reach out to media outlets with product/company news to create awareness
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Team Collaboration: regularly work with the internal executive team and outside freelance consultants, participating in sales and marketing meetings and providing timely updates
Marketing Manager's Qualifications
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4+ years in a similar marketing position at a specialty food brand, 7+ years even better
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3+ year track record with hands-on social media management and content creation on two or more social channels (Facebook, Instagram, TikTok, etc.)
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Proven ability to work independently, be self-motivated, and multi-task
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Effective verbal, written, and interpersonal communication skills to successfully complete tasks and represent the company in a professional manner
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Able to thrive in a growing, entrepreneurial company
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Comfort with technology, e-commerce tools, analytics, modern project management, and communication software (Microsoft Office, Google Apps, Shopify, CMS, email management tools, etc.
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Passion for (and knowledge or) the specialty food world including but not limited to artisan cheese, small batch jams/jellies/preserves, craft chocolate and confections, handmade charcuterie, etc.
This is a full time, remote job with health benefits for a qualified candidate located anywhere in the United States. My client is an Equal Opportunity Employer offering competitive compensation and health benefits.
To apply, simply send a brief introduction in a PDF along with a resume (PDF also) to "Hello (at) gigantic ventures (dot) com". Of course, you'll need to reconstruct the provided email address. ;)
(All submissions will be kept confidential.)