What is a Brand?
Jason explains the difference between a brand and a brand element (like a logo) and offers a few links to the evolution of branding as well.
Welcome marketing nerd. It seems like I'm constantly sharing podcast links, blog post, and marketing-related news with clients and fellow-marketers via text, so I decided to begin posting some of our favorites for easy access. Topics may vary, but typically focus on: branding, events, consumer psychology, design, social media, startups, digital marketing, and business trends.
Have a favorite marketing, branding, or business podcast to share? Contact Gigantic using the form and don't forget to include the link. ~ Jason